Thursday, 13 March 2008

World Advertising Research Center (WARC)

Our subscription to WARC ends on 31st March 2008. After this date no access will be available and all links will be removed from library online.

Should anyone ask, the reason we've cancelled our subscription is because the annual subscription cost rose by over 100% - with no warning - and therefore it could not be accommodated by the departmental budget.

Alternatives that could be used include Business Source Premier, Emerald, Mintel or Nexis.

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